This magazine appeals to the women's audience because its all about being slim and staying slim. The magazines objective is to make the women know how to make themselves look and feel better. The cover line on the left hand side saying ' SLIMMER BY NEXT WEEK ' , this is very appealing to women because it will make them think they can look like kim in a week . The magazine is very misleading as everyone knows you can not become fit and slim in one week.However by featuring kim kardashian on the front cover and her saying ' I'LL NEVER BE ONE OF THOSE SKINNY GIRLS' , this suggests the magazine and Kim are being represented in a positive way. Its trying to show you that even a celebrity doesn't want to fit in with the stereo type of women are skinny . Kims eye are also engaging the audience as she is over the maskhead.The yellow cover lines are advice on relationships and about personal stories plus they give facts and more advice on the women's body . Where as the white cover line is the line which is really trying to sell the magazine and being in white makes it stand out from all the other cover lines so the audience eye is attracted straight away to it.
Nuts magazine is for the male generation it is called a 'lad's mag'.This magazine you can see straight away it appeals to men . Due to the image of a young skinny blonde girl ( basic stereo type)on the front bending over in a sexual way.The magazines object is to make the men get interested by the main images and how revealing they are on the front cover to buy the magazine. Everyone of the models on the front cover have the same body figure . Plus they try an come across in a innocent way to make the men feel they can dominate them. The language is there in engage the reader . To make them feel the magazine is especially for them.

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